SnowTrails TV

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About Us

Snowtrails TV is all about safe, responsible riding. While other snowmobiling shows are manufacturer-driven and commercial oriented, Snowtrails TV is arguably the best vehicle for showcasing various trail systems and riding destinations.

Through safety tips, responsible riding, news, and useful information, Video Mike’s journeys with Snowtrails TV brings the trails of Canada and the United States to viewers in many American snowmobile states. Via PBS (Public Broadcasting System) stations in New York, Minnesota, Ohio, Indiana, and complete coverage throughout the state of Michigan (#1 in American snowmobile registrations), Snowtrails TV continues to add viewers and additional station.

History of SnowTrails TV

Winters 2001 & 2002: Video Mike Grant starts shooting Snowtrails TV. Videotaping trails and destinations throughout North America, including 1,700 miles of Canadian trails.

October 2002: Michigan Snowmobile Association (MSA) endorses and participates in the program. All 7 PBS affiliates in Michigan agree to air 6 weekly Snowtrails TV programs for coming winter season.

Air Season One: January/February/March 2003, 6 programs air on 7 stations throughout Michigan. Each program features Ontario riding destinations.

July 1, 2003: Fourteen PBS stations, with 7 stations in locations outside of Michigan have committed to air the 10-part weekly program series. Snowtrails’ marketing is in daily contact with numerous station programming directors to secure additional stations.

Air Season Two: September - January, 2004 for 10 weekly programs on 14 PBS stations and on a growing number (total number to-be-determined) of PBS stations in surrounding states. Each program is to feature a dominant segment from Ontario.

Winter 2004/05: Snowtrails TV starts shooting for the third season. Riding starts in Wyoming at Togwotee Mountain Lodge 4 days, moving to Beaver Creek Lodge on the Utah/Idhao border 3 days. Then we visit Issabella Minn. for 2 days and Tug Hill New York 4 days. Gaylord Michigan 2 days,West Yellowstone Montana World Snowmobile Expo 4 days and 10 days riding in Ontario makes this season programming.

Air Season Three ( 300 series )

September 2005: The third season of SnowTrails TV begins broadcasting on 19+ Public TV Broadcast Stations ( PBS) (see broadcast schedule). Viewership ratings appox: 125,000 weekly.

(400 series, 10 programs)

October 2006: The fourth season of SnowTrails TV begins broadcasting in NY, MN, MI, WI, with appox: 20 pbs stations broadcasting.

(500 series, 10 programs)

October 2007: The fifth season of SnowTrails TV begins broadcasting. STTV begins offering the Tour Pass with past programs for internet download.

Contact SnowTrails TV

zen waiter michigan snowmobile association american council of snowmobile associations international snowmobile manufacturing association new york state snowmobiling association

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